Sunday, 8 May 2022

Music Video Notes

Music Video Notes

  • Theorist Andrew Goodwin 90s and carol
  • Deadline May 6th
  • MTV launched in 1982 - music videos started
  • Dancing in distracting factory - Andrew Goodwin
  • Lyrics and visuals - 3 categories: Illustrating, Amplifying, contradicting
  • Genre Exists - Stadium performance, studio performance, location, narrative, Conceptual/experimental
  • Artistic close-up - Artistic branding, Celebrity culture, Artistic Portrayal, Implications
  • Star Iconography - 
  • Looking and Voyeurism - Nudity/near-nudity / revealing clothes, exhibitionism, an intimate location e.g bedroom, frame within a frame
  • Intertextuality - other music videos, films, TV programmes - Homage and pastiche
  • How to analyse music videos (primary research) - Thought beats - where you see in the sound, Narrative and performance, the star image, relation of visuals to song, technical aspects of a music video.
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